Business Description:We are a mobile media network, focussed around delivering rich media and location based services. Our networks are built:
a) Using Bluetooth, Wimax and Wifi
b) Around malls, hangouts, stadia & events; c) With applications like social networking, search and games.
Through our deployments (which would reach 1000+ over next 8 months); consumers get free mobile content, experience location based solutions and receive 'deals on demand'. Branded services and content are the major sources of revenue in addition to enterprise solutions and technology licensing.
Some of our customers include Shopper Stop, Blackberry, Nokia, Airtel, UB, Sony and multiplexes in USA.
More than 6 patents are filed for different aspects of the system and there have been several applications built on the network. Using our network we can deliver:
-Rich media content and location based services to users mobile @ zero cost to consumers
-A novel and complete marketing strategy for adverisors, which is measurable and interactive
- Alternative and secure content distribution platform for mobile content vendors
Industry:Telecom/ Mobile
Founded in:2004
Source of idea:Systematic search for business opportunity
Significant Competitors:Futurelink; Quicker
Company Details :
Company Name:TELiBrahma
HeadQuarters:Bangalore
Stage of the company:Scaling up
No of Employees (2006):16-25
No of Employees (2007):26-50
Office Locations(2006):0-1
Office Locations(2007):2-5
No of companies promoted:No
Profits (2006):6 to 15 lacs
Profits (2007):16-50 lacs
>Partnerships:
Initial Funding:
Addl Funding:Venture capital
Institutitional Capital:Yes
Revneue Model:"By creating interactive and measurable marketing strategies using our deployments By building enterprise solutions using technology infrastructure being deployed. Our customers include leading brands like Nokia, UB, ICICI; retailers having outlets near malls and exhibition organizers."
Awards & honors:-Deloitte Technology Fast 50, 2007
-RedHerring 100 Asia Award 2007 - The Most Promising Private Technology Venture
-Best Startups In The World by RedHerring Global 100 Awards 2007
-Top Innovator by NASSCOM
-'BluFi', a bluetooth based proximity deployment at Forum, Bangalore, nominated in Innovative Advertising category by GSMA
Promoters Details :
Promoters Name(s):Narasimha Suresh
Age:33
HomeTown:Bangalore
Education:Bachelors
No of companies promoted:No
Family Background:First gen entrepreneur
Job:Manager at Wipro
Ex-Job Description:Management
Favorite Book/Movie:Autobiographies, books by SL Byrappa; Movies: Sardar and Naandi (Kannada