www.mangotechno.com

Business Description:Mango Technologies has developed application framework software for mobile devices. The solution, being modular and the thinnest in the segment, results in significant cost and time reduction at multiple levels in the phone development cycle. The Mango solution empowers OEM s/ ODM s/ Chipset Vendors/ Operators with the flexibility to churn out handsets with varied flavors of UI and opens up big opportunity for VAS (Value Added Services) applications in the low cost phones.

The rich features that were as yet available only on the high end phone segment can now be offered for the ULC (Ultra Low Cost) segment.

This would spawn multiple revenue streams for phone manufacturers, application providers and operators e.g. Location based services, local search, mobile banking, map navigation and traffic channels on your low cost phones.

We expect this solution to take the mobile world closer to the "Application on Demand" scenario.

Industry:Telecom/ Mobile

Founded in:2006

Source of idea:Wanted it as an individual customer

Significant Competitors:In house Software teams in OEMS including Nokia, Samsung, Haier, Motorola, Sony, LG

Company Details :

Company Name:Mango Technologies

HeadQuarters:Bangalore

Stage of the company:Several customers or locations

No of Employees (2006):6-15

No of Employees (2007):16-25

Office Locations(2006):0-1

Office Locations(2007):2-5

No of companies promoted:No

Profits (2006):

Profits (2007):

>Partnerships:Qualcomm, Texas Instruments, NXP, Samsung, Haier

Initial Funding:Personal savings

Addl Funding:Angel investors`

Institutitional Capital:Yes

Revneue Model:Licensing to OEMs (Original Equipment Manufacturers), charging Royalties per device and new revenue streams like mobile advertising, mobile commerce, etc.

Awards & honors:-NASSCOM Innovation Award, 2007

-Nominee for Top Innovator Award by GSMA Mobile Innovations Global Award, 2008

-LiveMint.com: Top Ten startups to watch for, april 2008, NASSCOM's Top 100 IT Innovators 2007

-Semi-Finalist Lockheed Martin India Innovation Growth Program

Promoters Details :

Promoters Name(s):Lekh Joshi

Age:32

HomeTown:Nagpur

Education:Bachelors

No of companies promoted:No

Family Background:First gen entrepreneur

Job:Phone Software Delivery at Quasar Innovations

Ex-Job Description:Delivery

Favorite Book/Movie:Aphorisms of Love, Nareed Bhukti Sootra by Sri Sri Ravishankar