Business Description:creADivity is a technology-based platform for people who are interested in giving vent to their creative energies but do not have the right outlet to do so. Simultaneously, it is a place where organizations, especially small and medium enterprises, can get innovative solutions to their advertising and marketing related problems.
creADivity has, within it, a marketplace which brings potential clients in touch with creative enthusiasts such as management and design students, free-lancers, professional designers and artists. The creatives can also collaborate among themselves using custom built professional networking tools made available to them by creADivity.
Industry:Online Advertising & Marketing
Founded in:2007
Source of idea:
Significant Competitors:Local Advertising and Marketing Shops
Company Details :
Company Name:creADivity
HeadQuarters:Bangalore
Stage of the company:Scaling up
No of Employees (2006):0-5
No of Employees (2007):0-5
Office Locations(2006):0-1
Office Locations(2007):2-5
No of companies promoted:Yes (0)
Profits (2006):Did not exist
Profits (2007):1 to 5 lacs
>Partnerships:Selected in TiE EAP, creADivity is a TiE Entrepreneur Company
Initial Funding:Personal savings
Addl Funding:Angel investors
Institutitional Capital:No
Revneue Model:1. Organizations pay through a subscription model for getting marketing and advertising solutions from the marketplace
2. Creatives pay a percentage based commission to creADivity each time they make a sale. No subscription fee for them though
4. Mental Gymnastics - a paid focus group brainstorming service
5. Advertising revenue from the web platform
6. Sales of advertising services in emerging media/non-conventional media formats like toilet paper, pizza boxes, tissue papers, parking tickets, embedded SMS ads
Awards & honors:TiE Entrepreneurial Accelerated Program Winner
Promoters Details :
Promoters Name(s):Sitashwa Srivastava
Age:26
HomeTown:Allahabad
Education:Masters Great Lakes Institute of Management
No of companies promoted:Yes (0)
Family Background:First gen entrepreneur
Job:Founding Partner at creADivity
Ex-Job Description:CEO
Favorite Book/Movie: NA
