Business Description:Oorvani Media publishes Citizen Matters, a citizen-oriented and city-focussed interactive newsmagazine. It is an interlinked set of community news publications over multiple media. The online (beta) version and mobile (alpha) are currently available for Bangalore, and we are planning roll out in select other cities after the next round of funding. We source content from journalists, citizens, city experts, government officials and academics, mediated by experienced editors. Content includes in-depth, investigative reports, analysis, features, opinions, blogs, discussions, and listings. Coverage is on a range of topics including civic matters, environment, arts, culture, local business and sports, with a lens on citizen-organised events and activity. Our revenue model is local advertising.
Industry:Media/ Entertainment
Founded in:2007
Source of idea:Wanted it as an individual customer
Significant Competitors:Competition for content and ad space mainly by print publications (No online or mobile players with this focus in Bangalore).
* Content: City supplements of daily papers, and city-based magazines.
* Online interaction: Citizen journalism sites, discussion forums, blogs provide some avenues for citizens to participate but are not customised or oriented to the daily local lives.
* Ad space: neighbourhood freesheeters.
Company Details :
Company Name:Oorvani Media
HeadQuarters:Bangalore
Stage of the company:Have first customer
No of Employees (2006):Did not exist
No of Employees (2007):0-5
Office Locations(2006):Did not exist
Office Locations(2007):0-1
No of companies promoted:Yes (1)
Profits (2006):Did not exist
Profits (2007):preprofit
>Partnerships:N.A
Initial Funding:Personal savings
Addl Funding:Angel investors
Institutitional Capital:No
Revneue Model:Advertisement space sales will be the primary and initial source of revenues. We also seek revenue/support through public funding/sponsorship, content syndication, etc.
Awards & honors:N.A
Promoters Details :
Promoters Name(s):Subramaniam Vincent
Age:37
HomeTown:Bangalore
Education:Masters
No of companies promoted:Yes (1)
Family Background:First gen entrepreneur
Job:Founder at India Together
Ex-Job Description:Editor
Favorite Book/Movie:N.A.
