Business Description:Ad2Pro Media Solutions (2AdPro) provides on-demand creative services for the development of advertising and marketing for media companies worldwide. We produce thousands of print and online ads for several large publishing media companies around the globe.
The print media industry in the US and UK is going through a major disruption due to fragmentation of media, convergence of channels, rising production costs and dropping circulation and advertising revenue. They are looking to significantly restructure their cost base while investing in initiatives that will help them transform into multi-media companies.
2AdPro solves this pain point by offering on-demand high quality creative capacity at a significant cost advantage and improved turn-around times. This enables the media companies to offer multi-channel advertising solutions to their customers while lowering production costs.
Industry:Media/ Entertainment
Founded in:2006
Source of idea:Replicated or modified an idea encountered through previous employment
Significant Competitors:Affinity Express, Express KCS, Macmillan Ad Studio
Company Details :
Company Name:Ad2Pro Media
HeadQuarters:Bangalore
Stage of the company:Scaling up
No of Employees (2006):26-50
No of Employees (2007):301-1000
Office Locations(2006):2-5
Office Locations(2007):2-5
No of companies promoted:Yes (3)
Profits (2006):
Profits (2007):
>Partnerships:We have entered into a sales/marketing agreement with Atex Media Solutions and Mediaspan to resell 2AdPro services into other media verticals and countries outside the US
Initial Funding:Angel investors
Addl Funding:Venture capital
Institutitional Capital:Yes
Revneue Model:We offer a full portfolio of creative services primarily targeted to the development of advertising.
Awards & honors:None yet. We hope this will be our first public recognition.
Promoters Details :
Promoters Name(s):Pervez Sikora
Age:43
HomeTown:Hyderabad, India
Education:Masters University of Southern California
No of companies promoted:Yes (3)
Family Background:Business
Job:Director in Information Systems at Los Angeles Times
Ex-Job Description:Advertising Technology
Favorite Book/Movie:Movie: Wall Street
